logos, brands & Inventions:
Protection, strength & Strategy…
What is Intellectual Property?
Intellectual property (“IP”) is a collective term that describes a range of rights in intangible assets, including:
- Copyright: protects a wide range of creative works, for example photographs, words, music, art, logos and software, from being copied.
- Designs: protects the shape and appearance of goods such as bags, bottles and tablets, or in the surface design of materials, such as tartan and tile patterns.
- Trademarks: protects company names, logos, slogans and packaging. A trademark allows customers to identify a trusted manufacturer of a product.
- Patents: protects innovation, which was previously unknown. For example, Dyson’s bagless vacuum cleaner and Amazon’s Kindle.
- Trade Secrets: protects information of value that is a business secret and must remain confidential.
Your company name, brand and logo, together with the products, designs and inventions your business has created, carry a high proportion of your business’ value.
The only way to realise this value is to take action to protect these intangible assets immediately.
Commissioning Intellectual Property
If you do not take the right actions in relation to your ideas you could find that they become a third party’s intellectual property. It’s important to get professional IP help when commissioning works, otherwise:
- you may pay for the work but not actually own the rights you need in it.
- your logo would belong to the designer who created it.
- your website would not be yours to do with as you like.
- your idea for business software could become the IP of those who develop it.
How can we help youwith Intellectual Property?
It is important to seek professional advice in relation to your IP before implementing your idea. IP law is complex, and the business, financial and legal issues around it are difficult to navigate. By consulting an IP lawyer at an early stage you are much better placed to make effective choices and reduce the likelihood of costly mistakes later on.
We are well placed to help you take control of your intellectual property so your business can flourish from a secure foundation. Do get in touch for a no obligation confidential discussion and we will tell you how we can help.
Arrange a free meeting
For more information, or for an informal chat about your legal requirements, contact us now for a confidential no obligation discussion.
Latest NewsFrom the blog
10 IP Technology Trends for 2020 For what feels like a very long time, both news and politics have been dominated by one topic – Brexit. Regardless of which way you [...]
A World of Pain - Tidman in CITMA Review In December's CITMA Review, Oliver Tidman comments on how an unrepresented Applicant who was defending trademark opposition was outmatched by heavyweight, Poundland (O/539/19). [...]
Tidman Talks Branding Pitfalls on Make It Real Podcast Intellectual Property Lawyer, Oliver Tidman discusses some common branding pitfalls with Trisha Lewis, host of the 'Make it Real' Podcast. New businesses [...]